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title: "What is Managed Conversations?"
canonical: "https://resourcecenter.kenect.com/space/Messaging/41124212/What%20is%20Managed%20Conversations%3F"
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In today's competitive business landscape, the ability to engage with leads promptly and effectively can make all the difference in converting prospects into paying customers. With Kenect's Managed Conversations service, you can take your lead generation efforts to the next level by entrusting our team of professional agents to handle text message inquiries 24/7 and getting them into your teams hands at just the right moment. Here's how leveraging Managed Conversations can optimize your lead qualification process and drive revenue growth:

- [Round-the-Clock Lead Qualification](#1.)
- [Professional and Personalized Communication](#2.)
- [Seamless Integration With Your Sales Workflow](#3.)

# **1. Round-the-Clock Lead Qualification**

With Kenect's Managed Conversations service, you never have to worry about missing out on valuable leads due to after-hours inquiries or delays in response times. Our dedicated team of trained agents is available round-the-clock to engage with leads in real-time, ensuring that no opportunity slips through the cracks. By promptly qualifying leads and gathering essential information, we lay the groundwork for seamless handoffs to your sales team, enabling them to focus on closing deals rather than sifting through unqualified leads.

 

# **2. Professional and Personalized Communication**

Our team of agents is equipped with the expertise and professionalism needed to represent your brand effectively in every interaction. Whether it's answering product inquiries, scheduling appointments, or addressing frequently asked questions, we deliver personalized and empathetic responses that resonate with leads and build trust in your brand. By providing a superior customer experience from the outset, we set the stage for meaningful connections and higher conversion rates.

 

# **3. Seamless Integration with Your Sales Workflow**

We understand the importance of seamless integration with your existing sales workflow. That's why Kenect's Managed Conversations service is designed to seamlessly integrate and ensure that lead information is captured accurately and shared with your sales team in real time. Once a lead has been qualified, the conversation will be assigned to the designated person at your business.

![image-20240429-153521.png](media://b0baca16-c6b4-420e-b96e-2c7e3fbed567)


Kenect's Managed Conversations service offers a strategic advantage in lead generation by combining the power of professional expertise, personalized communication, and advanced automation. By entrusting our team to handle text message inquiries round-the-clock and qualify leads on your behalf, you can focus on what you do best while we lay the groundwork for converting leads into loyal customers. Embrace the efficiency and effectiveness of Kenect's Managed Conversations service today and unlock new opportunities for business growth and success!

 

# **Frequently Asked Questions (FAQ)**

- **How do I get set up for Managed Conversations?**
  - You can contact your Customer Success Manager or Support at 385-474-8180 [Support@kenect.com](mailto:Support@kenect.com)
- **How fast does the Kenect agent respond to leads?**
  - The agent will always respond within 1 minute to any new inbound lead.
- **When are the agents responding to leads?**
  - The agents can respond during and after business hours. You can choose when you would like them to respond if you already have active team members responding to new leads.
- **What is Managed Conversations?**
  - Managed Conversations by Kenect is a service using "chat" agents to respond to new leads on behalf of the customer during and after regular business hours. This allows for better lead qualification before the lead is passed on to the customer.
- **What is Managed Conversations main value proposition for a customer?**
  - Managed Conversations uses real agents to respond on behalf of the customer 24 hours a day, 7 days a week. These agents will be equipped with location details and specific instructions the customer provides, so the agents can act as an extension of the customer's business. Now instead of waiting for a response - especially after hours - prospective customers will get a near immediate response. This saves the Kenect customer time by qualifying leads and sifting through the noise and distraction of unqualified leads.
- **How does it work?**
  - Anytime a new lead reaches out to your dealership (whether through the "Text Us" widget on your website or through texting you directly), the lead will be routed to the Managed Conversations team. A live agent will respond within seconds to the new lead. The agent will be provided with all the necessary information about your dealership to be able to qualify the lead. Once the agent has qualified the lead, they will forward the lead to your Kenect Inbox. The agent will follow specific instructions, and will work to collect the necessary information from the new lead. In most cases the live agent will be working to create an appointment with the new lead for your sales team.
- **How are leads routed?**
  - If the lead is qualified, it will be sent to the Kenect inbox as a new, qualified lead from Managed Conversations. Additionally, if lead forwarding is enabled in Kenect, the lead will also be sent to your CRM.
- **How do we define a ‘qualfied’ lead from Managed Conversations?**
  - It’s based on each individual client and what their qualifying questions are. Some just want us to get the basics of what the customer is looking for/asking for, and others have a step-by-step questionnaire before sending it over. (*Side note: Most Kenect clients want all leads sent over even if it’s not a legitimate “lead”, because if they are closed, they won’t be able to see them.)*